About Us

SVL Mission & Vision

MISSION:

Silicon Valley Latino will challenge itself to provide compelling content through words and images, to engage the Latino community through social media dialogue, and will aspire to nothing short of greatness as the preeminent showcase of Latino empowerment. 

VISION:

Silicon Valley Latino will continually strive to CELEBRATE the stories of successful Latinos and Latinas, to CHALLENGE perceptions of the Latino community and to INSPIRE new generations of Latino heroes.

People are often curious about the work of Silicon Valley Latino. For us, it comes down to being proactive about creating inspiring and empowering programs for our community.

Mission

Silicon Valley Latino is the premiere media company in the Silicon Valley/San Francisco Bay Area that educates, inspires and engages the Latino community through its media platforms and events by showcasing the Latino and Latina experience.

Vision

Silicon Valley Latino is committed to CELEBRATE the stories of successful Latinas and Latinos, to CHALLENGE perceptions and INSPIRE new generations of Latino heroes.

Our Team

Executive Staff

Alex Ontiveros

Founder & CEO
Biography

Alex was born in San Luis Potosi, Mexico in 1966 and immigrated to the United State with his family at the age of six.

He has the genuine and sincere desire to help individuals from disenfranchised communities, and demonstrate this passion through his professional career and by volunteering over the past 18 years.

A graduate of San Jose State University with a degree in Communication and Spanish, has enabled his exemplary career where he has held a variety of executive and management positions focusing on empowering individuals and the community. Additionally, he is the founder of the California Hispanic Professional Association (ChispPA), an all-inclusive non-profit professionals’ association whose mission is to empower its community in the areas of educational, professional and community development – http://www.chisppa.com. Through CHispPA and PMAA, he has successfully spearheaded fund development efforts since 1995 and raised well over $180,000 which was awarded to over 100 under-served Latino students through scholarships.

He has also held various board and committee positions with numerous top tier community-based and corporate organizations such as the Hispanic Foundation of Silicon Valley, The Hispanic Chamber of Commerce of Silicon Valley, the Greater San Jose Hispanic Chamber of Commerce and the Citigroup Hispanic Heritage Network.

He also is a proud recipient of: the 2010 Gene Young Award for Outstanding Individual Community Service awarded by the African American Community Services Agency; a 2009 Top 10 Most Influential Latinos of Silicon Valley – Civic Leadership Award; a Certificate of Special Recognition from the Congressional Hispanic Caucus Institute (CHCI); a Resolution of Commendation from Santa Clara County Supervisors; and a two time recipient of the U.S. President’s Volunteer Service Award (from the President’s Council on Service and Civic Partnership) during the G.W. Bush Administration.

Read more +-

Adam Mendoza

Contributing Writer/Marketing
Biography

Industry maverick in promotional products, corporate brand programs, signage, advertising and general marketing materials production.

The un-agency approach to providing high level skill sets to business of ALL sizes.

Studied and worked with providing sustainable materials associated with promotions and marketing.

Former Vice-President CHispPA (California Hispanic Professionals Association )

My unique Retail and Marketing combination gives me a distinct insight into customer needs that drive creative ideas that lead to results.

Great writing should pull you in, entertain and lead you to action. I would love to lend my unique flare for descriptive wordplay to your next project.

Read more +-

Sergio Domeyko

Director Social Media/Marketing
Biography

Sergio was born in Santiago, Chile and immigrated with his parents at a very young age to Sunnyvale, California.

You can find him out trail running and when not on the trails he is an entrepreneur at heart with a supportive personality for new businesses and crazy ideas. This kind of spirit has taken him to work from the banking industry in corporate America to a family owned business back in Chile for eight years in the agricultural and timber industries, then back to the USA. Along his travels he picked up experiences ranging from a foreign owned small business in the timber industry to real time location based mobile and social media strategies, and management to business financing. He has a strong desire to achieve and drive success in new businesses!

A graduate of the University of San Francisco, currently a Board Member & VP of Social Media for CHispPA, Managing Member of DGN Consulting Group, LLC., and a past board member of Greater San Jose Hispanic Chamber of Commerce.

Read more +-

Advisory Board

Jennifer Argueyo

Senior Tech Advisor Kapor Center for Social Impact
Biography

Jennifer is Senior Tech Advisor at the Kapor Center for Social Impact, an organization which relentlessly pursues creative strategies that will leverage information technology for positive social impact. STEM education and entrepreneurship, especially for women and minorities, are her passions hence she is part of various socially focused organizations.

In 2012, she co-founded the Latino Startup Alliance, which is an organization to promote and nurture Latinos in the tech startup community. She recently served on the national board of directors for the Society of Hispanic Professionals Engineers, the largest organization of Latinos in STEM. She currently serves on the alumni advisory board for the computer science and engineering department at her alma mater.

Throughout her career, Jennifer has won numerous awards and received various honors, including most recently being named to the Top 50 Women to Watch in Tech by Femm-o-nomics. She holds a BS in Computer Science from the UC San Diego.

Read more +-

Arnoldo Avalos

Avalos Foundation
Biography

Arnoldo emigrated with his family from Juchitlan Jalisco Mexico to a small agricultural community of Gridley California. As the youngest of seven siblings, he and his family worked as migrant farm workers toiling in the peach, prune, and cherry orchards. Arnoldo became a student leader in the Gridley community and lettered in multiple sports. He went on to lead exemplary educational and professional careers.

Arnoldo graduated with honors from UC Berkeley in History and received a Masters in government from Harvard. Professionally, Arnoldo has worked and excelled in demanding roles at Anderson Consulting, Cisco, Google and Facebook. In 2012, Arnoldo and his wife, Alma, personally founded and funded the Avalos Foundation focused on providing educational scholarships to high achieving low income students in the Upper Sacramento Valley, sponsored school programs targeting at-risk youth and financially supports the Chicano\Latino graduation at CAL. Additionally, the Avalos Foundation partnered with the Latino Community Foundation to provide computers and internet access to students in the Pleasanton Community. Hispanics in Philanthropy (HIP) highlighted his community work.

Most recently, Governor Brown appointed Arnoldo to the Board of Governors overseeing California Community Colleges. Finally, Arnoldo is involved in diverse businesses from high tech to brick mortar ventures.

Read more +-

Edward Avila

Founder Manos Accelerator
Biography

Edward Avila is the CEO of Manos Accelerator, a first-of-its kind accelerator targeting the development of Latino entrepreneurs. He is a native of San Jose and has worked in Silicon Valley over the last 20 years as a Human Resources Professional, Executive Coach and Entrepreneur.

Edward graduated from Bellarmine College Preparatory. He also earned a Master's Degree in Organization Development from the University of San Francisco and a Bachelor's degree in Political Science from Loyola Marymount University. He is also proud to serve as an Advisory Board Member to Silicon Valley Latino as well as a SVL Cultura Ambassador.

Read more +-

Katty Coulson

Cisco
Biography

Katty is a committed member of the community with special interest in promoting STEM education and improving opportunities for underprivileged students.  She currently is responsible for four Cristo Rey High School students being sponsored by Cisco during the current school year.

Read more +-

Richard L. Garcia

Software Engineer Bill.com
Biography

An internet/social entrepreneur with a passion for technology, social media, and STEM. Rich has been a seasoned user-interface developer for web/mobile applications for 18 years. He has created applications for some of the world’s most trafficked sites including Yahoo!, eBay, AOL, and Intuit.

A "soccer-holic", he also finds euphoria in performing music, producing Latino independent films, speaking Spanish, fatherhood, and the Fightin' Texas Aggies.

Read more +-

Jose R. Gomez

Global Account Manager for Services at Schneider Electric Schneider Electric
Biography

Jose R (Pepe) Gomez is a Business and Sales executive with more than 20 years of experience leading domestic, international and global organizations in some of the most successful e influential technology companies in the industry like Sun Microsystems, Oracle, Softtek, HPE and Schneider Electric. Pepe currently has a leadership position in the Global Field Services organization at Schneider Electric where he has the responsibility to drive Services Business Management for Strategic Accounts, before joining Schneider Electric he lead the Worldwide New Business efforts for Hewlett Packard Enterprise Pointnext from its headquarter offices in Palo Alto, California. Pepe had several executive roles at Sun Microsystems and Oracle with responsibility at a Country, Region and worldwide level in his almost 20 years career with them.

Pepe has been involve on Diversity and Inclusion Leadership roles for over 15 years and has being President of Society of Latinos (SOL) at Sun Microsystems, Founder and Chair of Hispanic Oracle Leadership Association (HOLA) and founder of Bay Area Latino Network. Pepe's passion for Inclusion provides him with the opportunity to give back, mentor and coach many great IT professionals how happen to be Hispanic.

Pepe is a long time member of HITEC and has participated hosting HITEC events at Sun Microsystems, Oracle and Hewlett Packard, currently he also serves in HITEC Corporate Advisory Board and is the President of HITEC Mexico. Pepe also serves in the Board of Directors for The First Tee Silicon Valley -organization dedicated to teach kids life lessons and skills through golf- and is on the Advisory Board for Silicon Valley Latino -organization dedicated to highlight the accomplishments and contributions by Latinos in Silicon Valley. Pepe has been recognized 3 times as one of the HITEC 100 most influential Latinos in IT

Read more +-

Laura Gomez

Tech Entrepreneur & Founder atipicainc.com
Biography

Passionate about international growth, localization and Latin America, Focus on product management, business development user experience and user support at companies such as YouTube (Google), SearchRev (acquired by AKQA), Twitter and Jawbone. Currently building Vyv, a way to truly democratize content around the web.

She’s been featured in Forbes Mexico as one of the most Powerful Women in the country. Also, CNET en espanol, Cosmopolitan for Latinas, Gizmodo en espanol, Harper’s Bazaar Spain, GQ Mexico, Gente Mexico, O Globo, El Tiempo, La Nacion, El Mercurio, Chile, El Universal Mexico, El Pais in Spain and the book “Lost in Translation.” Also in programming by National Geographic Latin America, Televisa, TV Azteca, Canal 13, TVE, Univision and more.

Laura has also been recognized by the Department of State and Secretary of State Hillary Clinton for her involvement in the TechWomen Program – only female leader at Twitter to participate in 2012. A supporter of cultural and gender diversity in technology and entrepreneurship, She have been a judge at Startup Weekend in Mexico, Startup World and mentor several startups around the world as well as an advisory board member to Silicon Valley Latino.

Read more +-

Dr. Maria Hernandez

Founder & Author Latina Cubicle Confidential

Antonio Lopez

Chief Customer Officer Infolink

Jesse Martinez

Co-founder Latino Startup Alliance
Biography

Originally from Houston, Texas, Jesse found his way to San Francisco in March 1997, where he first experienced what it meant to work for a startup. As employee 27, he got to see firsthand, the building of a Silicon Valley company (funded by Sequoia Capital) that ultimately grew into a thousand employee+ Corporation, all in less than a year as it was acquired for $180 million by Frontier Communications.

That experience & access to his new mentors/advisors, led Jesse to cofound along with his brother one of the first U.S. online bilingual Latino communities (Picosito.com) which was recognized by a U.S. Congressional Record by the House of Representatives in 1999 for their efforts around technology in Latino Community. They raised $2.3 million in seed capital & had two acquisition offers in less than six months.

Jesse was most recently the cofounder of his third startup – Relevance & the country director for Brasil. He also spends the rest of his time as Cofounder|Co-chair|CEO on his personal passion, Latino Startup Alliance, a non-profit supporting global Latino Tech Entrepreneurs and startup ecosystems, and AVION. Jesse is also a team leader for the U.S. White House Team on Tech Inclusion, a Board Member for MEDA, a 2014 Clinton Global Initiative Attendee and an Advisor to several tech companies.

Read more +-

Lilian Peña

Account Executive ABC7/KGO-TV
Biography

Lilian Peña, is currently an Account Executive, in the Sales & Marketing Department of Disney-Owned, Bay Area television station, ABC7/KGO-TV, part of the Disney-ABC Television Group (DATG). In her current sales role, Peña specializes in fostering and maintaining relationships with clients and agencies to generate revenue in support of the business operation of the station. Her expertise in the field, backed with several years of operational experience, make her a valuable contributor in advertiser marketing budget planning. In addition to possessing content production knowledge, she helps create the most effective campaign by presenting multi-platform offerings – broadcast/streamed television, online and digital tools, Network/Local app ad placement, and social opportunities.

Read more +-

Tony Quintero

Chairman Plaza Investments, LLC