At Silicon Valley Latino, we’ve always championed the power, resilience, and entrepreneurial spirit of our community — and the data continues to prove what we’ve long known. According to the latest findings from UCLA and California Lutheran University, the U.S. Latino GDP has skyrocketed to $4.1 trillion, positioning our community as the fifth-largest economy in the world if measured independently.
This groundbreaking report, led by UCLA’s Dr. David Hayes-Bautista and Dr. Paul Hsu, and Cal Lutheran’s Dr. Dan Hamilton and Dr. Matthew Fienup, paints a clear picture: Latino economic momentum isn’t just impressive — it’s transformational.
📈 Here are five standout insights:
$4.1 trillion GDP in 2023 – larger than the economies of countries like Germany and the UK.
4.4% annual growth (2010–2023) – double the rate of the U.S. economy as a whole (2.2%).
Highest labor force participation rate of any demographic group.
Significant educational gains – bachelor’s degrees earned by Latinos rose 125% from 2010 to 2021.
Latino consumption power continues to fuel growth across industries, from tech to small business.
This is more than a milestone. It’s a continued call to action.
As we celebrate this historic economic ascent, we must continue to uplift the businesses and leaders driving it. That’s where ShopLatino.Market comes in — SVL’s platform that helps people search, find, and support Latino-owned businesses. It’s a living example of how data and culture come together to strengthen our economy from the ground up.
The Latino GDP is rising — and so are we #JuntosAdelante!
Original article and study can be found here!
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